FMHK partnered with Hivestack, the world’s leading, independent programmatic digital out of home ad tech company, exclusively in Hong Kong to bring the programmatic digital out of home (“pDOOH”) advertising buying experience to the next level. The Group anticipate pDOOH to be a huge growth area over the next few
FMSG expanded our programmatic partnership with Vistar Media SSP to reach an even bigger pool of digital advertisers.
FMSG embarked on upgrading our digital screens and integrated with Hivestack Supply- Side Platform (SSP) to enable programmatic buys across all our digital screen assets. Hivestack is a full stack programmatic digital- out-of-home platform. Hivestack has allowed FMSG to reach digital advertisers as well as offer our traditional advertisers real-time
FMHK officially launched the OOH large format media network which consists of ten sites of which eight are large LED panels and two are billboards. FMHK was awarded the exclusive advertising sales right of the 655 Nathan Road LED panel, Mongkok. The LED panel is situated right next to the
Exclusive partnership between FMSG and BL Falcon to manage content and advertising for their façade LED screens at People Park’s Centre, Sim Lim Tower and Fortune Centre FMHK was awarded the exclusive advertising sales rights of four LED panels at the three strategic locations, namely “V” and 3 Matheson
FMHK attained its 300th building in Residential Digital OOH Media Network
FMSG expanded reach with static billboard sites with AZ building, Clifford Centre, The Arcade, Furama FMHK successfully renewed the exclusive sales right of Tsim Sha Tsui Interchange Subways and the Middle Road Subway static OOH billboard FMHK held the exclusive sales right to a new billboard on the rooftop
FMHK attained its 150th building in Residential Digital OOH Media Network
Exclusive partnership between FMSG and OUBC to launch the largest mega-size 100sqm LED screen on the façade of One Raffles Place FMSG attained its 500th building FMHK attained its 100th building in Residential Digital OOH Media Network
FMHK launched the Residential Digital OOH Media Network FMHK launched its first static OOH billboard business – Tsim Sha Tsui Interchange Subways and the Middle Road Subway (total three subways)